I will be using this advice as I get going on my blog. Other than my own writing, I would love to start to help others.
Content can be both informative and entertaining (we call this “infotainment”). It can also give advice, or suggestions for how an audience member can constructively respond to that piece of content. This is called actionable content, and the more of it you create, the more likely your audience will be to come back for more.
Here’s how you can start putting together content your audience can apply to their own daily lives.
Have a goal for every piece of content you create
If you’re going to create content that motivates a person to take a certain action – whether that’s click on a link or change a behavior or work on a project they’ve been avoiding – it’s not the best idea to create aimlessly. You need to have a plan, so you can make sure that what you’re creating and publishing will actually be helpful.
When coming up with…
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